Changes to my design based on market research

1. The information from this question has shown me that the most popular target audience was Key Stage 3 and Key Stage 5. This has led me to choose Key stage 3, my original audience. This information could slightly alter my initial design. The change would be brighter colours and simpler language for younger people to understand.

2. This has shown that more females have answered than males. This could suggest that the magazine will be popular with females and should maybe include more information and pictures that boys will be interested. This will ensure that my magazine appeals to a broader audience. This information would alter my initial design because I will need to include more information that would appeal to boys.

3. From this I can see that the most commonly bought magazines were fashion magazines, with gossip magazines not far behind. This clearly shows me what my target audience is most interested in and what I have to include. This will have no effect on my initial design because I was already including fashion.

4. This shows me what my target audience are expecting from the magazine. The most popular expectation was ‘School News’, which is good because it doesn’t defeat the idea of the task. The next most popular component was school pictures. This has not altered my initial design in any way because this was one of the main features.

5. From this, I can see that people were most comfortable paying a cheap price (£1.00 - £2.00). This will help me formulate a price in between that will be perfect and affordable for my target audience. This will not affect my initial design.